Setting up a day care business is not just about taking care of the children. Dealing with the parents is an equally important factor that must be considered. You need to build a close relationship with your clients. Talking to them can either be through personal means, telephone, email and mail. Make sure you deal with them the right and proper way.
Parents always want to have the best for their children especially when they are entrusting them to someone else. When parents inquire about the day care services that you bring, you should be able to get their trust immediately. It is not about sales talk only.
* Honesty is the best policy. This is the best way to put it. You do not to say unnecessary information that promises a lot. Tell them straight away what your business policies, mission and beliefs are. Giving empty promises will just cause damage to your business. By doing this, you will give your clients a chance to know if your business is compatible with theirs.
* Do not get intimidated with the number of questions that parents give you, it is normal; they need to make sure that you are the right choice for them. You must always be prepared when you are talking to them. You must show that you know a lot about your business.
* On your part, you must also ask about the child. Even if you deal with different children every day, it cannot be assumed that you will know how to take care of every child that is given to you. Every child is different and no matter what, there is still something unique about the child that must be taken note of. You may ask about the parent’s ideals on raising a child.
* The most important part of this is when parents come for a house visit. Of course, they would want to see the day care- the environment at which the child is left in. You may also want to request that the child comes along when they do this. You would want to meet the child to have an idea on how the child is. Having a glimpse of how the parent and the child communicate will really help you in dealing with the child when left alone with you.
* When they visit you must be as hospitable as possible. You need to show them around, especially the places which will most likely be the play area, eating area, nap area and other areas designated for the child. After the tour, you may want to have a one-on-one sit-down conversation with the parent and child.
* Know what interests the child, hobbies, dislikes in toys, food and especially what they like. Having a head start in this line of work will allow you to prepare to ensure a smooth relationship with both the parent and the child.
* A trial period is a good way to start, probably a few days or weeks. This will determine is you and the child can get along. Parents would also want to see if you are doing a great job at this or not. Take into consideration that the parent and child can change their mind, so do your best in your work.
See: Start a daycare business
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